Respecting your privacy and the law

At Poppyseed Maternity, your privacy is paramount. We recognise that your personal information is important to you and share your concerns about how information is collected, used and shared.

Poppyseed Maternity is committed to safeguarding your personal information and will always handle your personal information securely and carefully. We are bound by the National Privacy Principles in the Privacy Act 1988 (Cth) as well as other applicable laws and codes affecting your personal information. Our staff are trained to respect your privacy in accordance with our standards, policies and procedures.

The following should give you a greater understanding on how we collect and use customer information.

About this Privacy Policy

This Privacy Policy outlines how we manage your personal information. It also describes generally the sorts of personal information held and for what purposes, and how that information is collected, held, used and disclosed.

We encourage you to check our website regularly for any updates to our Privacy Policy.

Collecting your personal information

We collect information for a number of reasons including:

•when you order goods or services, particularly when those products are delivered;
•to complete other transactions with you or on your behalf;
•to better understand your requirements and preferences;
•to improve our service;
•to provide offers that are of greater interest or benefit to you; or
The personal information we collect is in most cases supplied by you when you place an order, register on our website or provide feedback to us and may include:

•delivery address;
•phone number;
•email address; or
•transaction information.

Using and disclosing your personal information

In addition to any purpose notified to you at the time of collection, your personal information may be used for a number of purposes, including but not limited to the following:

•to provide you with information about our products or services;
•to administer our relationship with you;
•to facilitate the running of, and your participation in promotions and competitions;
•to monitor activity on this website (for the purpose of maintaining the security of the website);
•to compile customer databases to enable us to market Poppyseed Maternity more accurately;
•to identify and inform you about other products or services that may be of interest to you; and
•to help us gain a better understanding of your likes and dislikes, so as to improve our website, marketing strategies and the products and services generally offered by us.
If you elect not to provide your personal information to us, you will not be able to place an order for goods online, have goods or services delivered, participate in any of our loyalty programs or competitions.


When you enter a competition through our website, you may be required to provide information to satisfy the entry conditions. Entry constitutes entrants' consent to their personal information to be used by Poppyseed Maternity for compiling its customer database and for marketing purposes. Poppyseed Maternity may provide you with joint promotional offers in conjunction with other third parties. These promotional offers are developed in line with your needs, but should you not wish to receive this information, please choose to "unsubscribe".

Keeping your personal information accurate and up-to-date

We aim to make sure that the personal information we collect, use or disclose is accurate, complete and up-to-date. We will take reasonable steps to make sure this is the case. This way, we can provide you with better service.

If you believe your personal information is not accurate, complete or up to date, please contact us under the 'Contact Us' page under Customer Service.


We take all reasonable steps to protect all personal or company information from misuse, loss, unauthorised access, modification or disclosure.

Your information is stored securely whether in an electronic or physical form. For example, only personnel requiring access to the information are allowed access. All personal, company or confidential information is stored in secured premises or in electronic databases requiring logins and passwords.

Some information is kept for a number of years to comply with legal requirements. Any personal information that is no longer needed is destroyed.

From time to time and in line with customer expectations and legislative changes, our privacy policies and procedures will be reviewed and, if appropriate, updated.